Learn about the MLA style, the basic components of it and what it does to add credibility to your writing when research is involved.
Give yourself the most exposure with clear, concise and error-free web content that is accessible and understood by the widest audience.
Discover why writing online content means you have two different audiences, and start writing with a two-part process to meet the needs of both.
Learn about using keywords for SEO in online content to identify keywords and to place them appropriately with the right keyword density.
Learn about the inverted pyramid structure, why it is suited to online content and how to approach writing in this format.
Discover why writing short sentences, breaking up long paragraphs and chunking information in online content helps you write visually.
Learn about numbered lists and bulleted lists and how to use them correctly in online content using the right punctuation, capitalization and structure.
Learn how to create effective headings and subheadings to create a road map that is easily scanned by those who read your online content.
Discover ways to write more compelling content when writing for the web, including providing solutions, getting personal or telling a story.
Learn how the active voice strengthens your online content writing, the benefits of writing in it and how it differs from the passive voice.
Learn how to edit when you’re writing for the web to focus your content on providing an error-free, effective user experience.
Learn about writing buying guides, from what questions to ask to flush out the online content to what you should avoid.
Learn how to write press releases into powerful pieces of online content with guidelines and tips that help you do it correctly.
Discover ten blog writing tips to maximize the power, effectiveness and potential of your online content and your ability to attract and keep readers.